Rakuten UI design & app screens

Rakuten is a shopping and cashback app where members earn rebates by purchasing through partner stores. (Note: distinct from the broader Rakuten Japan marketplace.) It serves deal-seeking shoppers wanting rewards on online purchases.

The design is consumer-friendly and offer-driven: brand tiles with cashback percentages, a balance dashboard, and clear redemption flows. Bright branding, promotional banners, and simple store search shape a rewards-focused shopping experience.